We are team of skilled professionals, combining specific expertise to tackle your challenges

Industrial and service designers

Focusing on the human perspective, we build experience, desirability and usability.

Marketing and business strategists

Focusing on markets, numbers and growth.

Tech, climate and AI engineers

Yellow pie chart with black divisions.

Focusing on feasibility, technology and impact.

Meet the Core Team

We’re a dynamic, hands-on team of strategists and designers who lead every project from start to finish. We bring diverse perspectives, shared values, and sharp thinking to every challenge, working closely with our clients to turn ideas into impact.

  • Founder and Director

    Ariane has 13 years of experience in innovation and business strategy. She specializes in the luxury & hospitality sectors. Her references include Richemont, LVMH, Chanel, Accor, Pernod Ricard &  AdVini.

  • Founder

    Thomas has over 20 years of consulting experience, with a strong focus on strategic innovation. Formerly at Weave and Accenture, he founded and led Possible Future. Since 2016, he has been advising various CAC40 groups on their innovation strategy, including L’Oreal, Danone, Saint-Gobain, AB Inbev.

  • Service Designer

    Madeleine holds a degree in Service Design from Politecnico di Milano and leads user research and user-centered design at Haikus. With a strong background in co-design methodologies, she brings people into the heart of the design process.


And our Trusted Collaborators

Beyond our core team, we work closely with a circle of trusted collaborators who share our values and raise the bar on every project. They’re part of our extended family, and we bring them in when it matters most.

  • Industrial Designer

    Guillaume is an experienced product designer with an academic training at ENSCI in industrial design. With 6 years of experience (Valeo and X, frog), he’s specialised in innovation processes and industrial design.

Curious to work with us?

We’re always happy to meet thoughtful minds, drop us a line and let’s talk.